Is social media a fad or the biggest shift since the revolution? In my opinion I think it is the biggest shift since the industrial revolution. Social media has been around for more than a few years now on the internet and has only continued to grow. Yes, many social media sites do lose popularity and become obsolete, such as myspace.com, but I believe that is because they were not catering to what the average social media user wanted. Sites such as Facebook, LinkedIn, Tumblr, and Twitter give the user what they want. It allows people to stay connected constantly and from everywhere on their mobile phones. People in this day and age are constantly on the go and want to be able to access all of these sites while they are mobile.
Social media has taken over in pretty much every aspect of our lives. Businesses are now using LinkedIn to find candidates for jobs, people are using sites like Facebook to find potential dates, Twitter can update you on the news, weather and even sales that retail stores are having. With the use of these social media sites, we have seen a shift in the way people communicate. With the use of blogs, now everyone has a voice, everyone has the ability to get their thoughts and beliefs onto the internet for anyone to read from anywhere in the world, you no longer need to have money to get your opinion out there.
Social media is a phenomenon that has and will continue to grow whether people like it or not. It has become a daily part of everyone’s lives. 34% of American women check their Facebook before they brush their teeth in the morning and over 40% are self-confessed Facebook addicts.
Whether you believe social media to be a dynamic tool for communication, or think it has taken the personal aspect out of communicating with others, it is here to stay.